10 Quick and Easy facebook post ideas for real estate agents
Are you searching for real estate agent Facebook post ideas your fans will like and share?
Are you a real estate agent struggling to find real estate agent Facebook post ideas that can generate leads for your business?
The truth is:
You are not alone.
Searching for Facebook post ideas that will bring leads for your real estate agent business is tough. But not to worry, I have done research to discover viral real estate agent Facebook post ideas you can use to generate leads for your business.
In this article, we will look at 10 quick and easy Facebook posts ideas for real estate agents.
Let’s get started!
Facebook post idea for real estate agents: Facebook leads ads
The first Facebook post ideas for your real estate agent business is Facebook lead ads. A large percentage of real estate market has moved online. The industry no longer relies on cold calling and traditional marketing. It now relies on Social media, especially Facebook.
Facebook is a major lead generator for real estate businesses, specifically the lead ads. The Facebook lead ads is an ad that enables you to capture buyer leads within Facebook.
Why is Facebook lead ads a good Facebook post idea for your real estate agent business?
With Facebook lead ads you don’t need a landing page. It is easier for customers to submit their information on the pre-filled form fields of the lead ads. From there you can download the leads into your CRM software. Once you do that, you can quickly send emails to them.
Facebook lead ads are easy to set up and it generates tangible results.
Facebook post ideas for your lead ads can be a blog post, a newsletter opt-in, request for free home valuation, neighborhood open house event, sales you’ve recently closed, etc.
Find an example below:
The first image (A) shows the Facebook lead ads of B.Holt & Partners Realty Group. Once a Facebook user clicks on “Get deal now”, it takes them to B where they are required to add few details and click submit.
Once the form is submitted, it takes them to C to agree to terms and conditions. Once the submit button is clicked, it takes them to D.
You can see how easy it is to generate leads with the Facebook lead ads.
The next Facebook post idea for real estate agent is blog post.
Facebook post idea for real estate agent: Blog posts
The second Facebook post idea for your real estate agent business is blog posts. As a real estate business, you should have an active blog on your website.
HubSpot research revealed that business that blogs witness their monthly leads rise by 126% more than those who do not. Blogging will help to get traffic from the search engine and turn the traffic into customers. Also, it will establish you as an expert in the real estate business.
Getting the right blog post idea that your fans will like and share is difficult. You can, however, write articles on market predictions and statistics, tips for homeowners, how to buy or sell houses and posts about the neighborhood or community you have properties for sale.
Below is an example of Facebook post ideas for real estate agent blog posted on the Facebook page of ERA Real Estate.
The next Facebook post idea for real estate agent is Video.
Facebook post ideas for real estate agents: Videos
The third Facebook post idea for real estate agents is videos. Video generates lots of views, likes, and shares on Facebook. A video is a great medium to communicate with your fans and educate them about your business. You can share inspirational and educational videos.
Apart from the regular videos, you can also use Facebook live videos to attract leads to your business. Your fans will share it with their friends, especially on their mobile devices. A research revealed that 92% of mobile video viewers share videos with others. This is why videos go viral. It is a great way to gain attention and increase your conversion.
Below is an example of a Facebook video for a real estate agent company.
The next Facebook post idea for real estate agent is Photos.
Facebook post ideas for real estate agents: Photos
The Fourth Facebook post ideas for real estate agent is Photos. Photos drive more engagement than blogs posts, tips & tricks, listings, property tours, etc.
The truth is people, love photos. According to research, the brain processes images 60,000 faster than text. This is why people are likely to remember a post with image than one that has none. For your photos to attract likes and shares, it needs to be appealing. You can post pictures of the houses you have for listing, pictures of family and friends, pets, cars, workplace or office, etc.
Below is an example of a real estate agent (the Corcoran Group) that uses photos as a Facebook post idea for their real estate agent business and got lots of likes and shares.
The next Facebook post idea for real estate agent is a quote.
Facebook post ideas for real estate agents: Quotes
The fourth Facebook post ideas for real estate agent is a Quote. Everyone loves quotes, especially motivational quotes. Using quotes as a Facebook post idea for your real estate agent business is a great idea. This is because quotes can help edgerank and increase your Facebook reach.
Facebook edgerank is an algorithm that shows what appears on people’s news feed. When your fans engage with your quotes, they will see the next content you will post. Quotes are easy to create. You can use Canva to design them. You can also curate them from Pinterest, Tumblr, Google, Instagram, etc.
The next Facebook post idea for real estate agent is Business testimonial
Facebook post idea for real estate agent: Business testimonial
Sharing a testimonial about your business is another Facebook post idea for real estate agents. Testimonials are very important to your business. Your fans want to hear about your success such as how many people you have assisted to sell their house and your progress in the real estate business. Testimonials strengthens your brand and makes your fans to trust you more. Once they develop their trust in you, it will be easy for them to do business with you.
The next Facebook post idea for real estate agent is Tips on home purchase/maintenance.
Facebook post ideas for real estate agents: share a tip on home purchase/maintenance
Another Facebook post ideas for real estate agents is about sharing tips on home maintenance. This idea will go a long way to educate your fans about home purchases. Many people do not know what is involved until they are ready to sell. Posting tips on home purchases, selling and maintenance will educate and prepare them for when they will need the information. You can also share tips on space saving, decorating tips, etc.
Below is a great home purchase tip from Gad Realty, NYC.
The next Facebook post idea for real estate agent is humor.
Facebook post idea for real estate agent: Humour
The eighth Facebook post idea for real estate agent is posting content that can make people laugh (humorous). It is a good way to connect with your fans. It will generate lots of likes and shares because people love sharing funny updates. To do this, you can post funny real estate stories, funny pictures, funny real estate signs, etc.
The next Facebook post idea for real estate agent is Holiday and seasonal posts
Facebook post ideas for real estate agent: Holiday and seasonal posts
The ninth Facebook post idea for real estate agent is the holiday and seasonal posts. This involves sharing a holiday event, a local event that supports your community, astronomical events such as Eclipses, super-moons, meteor showers and a local news report on your community.
It is a great way to bond with your community and show you are interested in the happenings around the world.
The next Facebook post idea for real estate agent is Photos of houses for a show.
Facebook post ideas for real estate agents: Photos of houses you are showing:
You can display the pictures of the house you want to show or even the ones you have sold to your fans. This is a great Facebook post idea for real estate agents you can use to show your fans what house you are offering. It will create awareness and also help you build trust for your real estate business.
Above are Facebook post ideas for real estate agent you can use to increase your leads. Make sure you try all the Facebook post ideas for real estate agent on your Facebook page and document your results. Want to share more Facebook post ideas for real estate agent working for you? Share with us in the comment section below.