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  1. How to install Google Offline Conversions Tracking

How to install Google Offline Conversions Tracking

Embed by GTM (Google Tag Manager)

In the following documentation you’ll be able to learn how to embed your Google Offline Conversions Tracking script on your website using Google Tag Manager.

In order to embed your Google Offline Conversions Tracking using Google Tag Manager, you should follow the steps below:

  1. Type the Website URL where you’re going to install Google Offline Conversions TrackingImage 2019-11-29 at 1.57.03 PM
  2. Copy the script inside Embed Code area[697dbb002df0f330643d159479287259]_Image 2019-11-29 at 1.57.34 PM
  3. Go into your Google Tag Manager account and click on Tags
  4. Then click on New[81492e92966c986461d364ee56cf0830]_Image%202019-11-29%20at%205.13.50%20PM
  5. Type your new tag Name, for example My Google OCT
  6. Click on Tag Configuration and select Custom HTML[a3569bdf975d5369ae655b5e5a7096e1]_Image 2019-11-29 at 5.32.20 PM
  7. Then, inside the HTML field, paste the code that you’ve copied on step 2[c1193ce491bd8638c344d1cfe56ea719]_Image 2019-11-29 at 5.36.42 PM
  8. After that, click on Triggering
  9. Choose a trigger, in this case we will select All Pages, and click on AddImage 2019-11-29 at 5.40.33 PM
  10. Click on Save and then click on Submit
  11. Type a Version Name and Description, then click on PublishImage 2019-11-29 at 5.46.00 PM
  12. Go back to your Bridge setup in LeadsBridge and click on Test Script Installation button, under How to TestImage 2019-11-29 at 3.08.55 PM
  13. This will open a new window with the page you’re connecting, if everything has been set up properly, you should get a message that says LeadsBridge Script correctly installed!, you can now close that window[01e47ee95a378bd6a81e1a93db037bb4]_Image 2019-11-29 at 3.10.49 PM

Embed in WordPress

In the following documentation you’ll be able to learn how to embed your Google Offline Conversions Tracking script on your WordPress website.

For these guidelines we will use, as an example, the following WordPress Plugins:

How to install using Tracking Code Manager

In order to embed your Google Offline Conversions Tracking using Tracking Code Manager, you should follow the steps below:

  1. Type the Website URL where you’re going to install Google Offline Conversions TrackingImage 2019-11-29 at 1.57.03 PM
  2. Copy the script inside Embed Code area[697dbb002df0f330643d159479287259]_Image 2019-11-29 at 1.57.34 PM
  3. Go to Tracking Code Manager settings in your WordPress admin area, you should find it under Settings > Tracking Code Manager[316fdc6cc5b98d651c58b61215840546]_Image 2019-11-29 at 2.43.01 PM
  4. Click on Add New Script tab (or Add new Tracking Code button)[15e9fdfb2b90cdb7482de0d6dbea1c86]_Image 2019-11-29 at 2.50.46 PM
  5. Inside Name, type a descriptive name to the tracking code you’re creating, for example My Page Name Google OCT
  6. Then, under Paste your Tracking Code here, paste the code that you’ve copied on step 2[e5163d0bb7b97793c8460c5025441636]_Image 2019-11-29 at 3.01.11 PM
  7. Under Where do you want to add this code?, select Standard code tracking in your WordPress
  8. Then, under In which page do you want to insert this code?, select In specific pages or posts
  9. Finally, under Include tracking code in which pages?, select Include posts “page”, remove any page that you have inside that box and assign the name of the page that you’ve typed on step 1
  10. Click on SaveImage 2019-11-29 at 3.03.08 PM
  11. Go back to your Bridge setup in LeadsBridge and click on Test Script Installation button, under How to TestImage 2019-11-29 at 3.08.55 PM
  12. This will open a new window with the page you’re connecting, if everything has been set up properly, you should get a message that says LeadsBridge Script correctly installed!, you can now close that window[01e47ee95a378bd6a81e1a93db037bb4]_Image 2019-11-29 at 3.10.49 PM

How to install using Insert Headers and Footers

In order to embed your Google Offline Conversions Tracking using Insert Headers and Footers, you should follow the steps below:

  1. Type the Website URL where you’re going to install Google Offline Conversions TrackingImage 2019-11-29 at 1.57.03 PM
  2. Copy the script inside Embed Code area[697dbb002df0f330643d159479287259]_Image 2019-11-29 at 1.57.34 PM
  3. Go to Insert Headers and Footers settings in your WordPress admin area, you should find it under Settings > Insert Headers and Footers[00d5e89549d6267bc2faaf80e62d4946]_Image 2019-11-29 at 2.43.01 PM
  4. Then, under Scripts in Header, paste the code that you’ve copied on step 2
    • Notice that while on Tracking Code Manager you can install the script on a specific page, on Insert Headers and Footers you’ll install the script globally on your website pages
  5. Click on Save[71e5640ea55232f2f2ab0a6b25076624]_Image 2019-11-29 at 4.07.15 PM
  6. Go back to your Bridge setup in LeadsBridge and click on Test Script Installation button, under How to TestImage 2019-11-29 at 3.08.55 PM
  7. This will open a new window with the page you’re connecting, if everything has been set up properly, you should get a message that says LeadsBridge Script correctly installed!, you can now close that window[01e47ee95a378bd6a81e1a93db037bb4]_Image 2019-11-29 at 3.10.49 PM

Embed in Webmaster

With the following documentation your Webmaster should be able to learn how to embed your Google Offline Conversions Tracking script on your website.

The following HTML code example should be enough self-explanatory in order to let your Webmaster install the script on your website:

<html>
<head>
    <title>My Page Name</title>
    <!-- FORM MANAGER SCRIPT EMBED BY LEADSBRIDGE -->
    <script src="https://assets.leadsbridge.com/assets/js/forms/form-manager.min.js?lb_slug=a1234a12a12a12a123456a12a12abc12"></script>
    <!-- END FORM MANAGER SCRIPT EMBED BY LEADSBRIDGE -->
</head>
<body>
</body>
</html>

In order to embed your Google Offline Conversions Tracking script, you should send your Form Manager Script to your Webmaster and ask them to add it into the specific page that you want to track, as shown in the example above.