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What is LiveChat Inc
LiveChat Inc. is a live chat and helpdesk software, useful to easily manage communications and interactions with your customers. As the name itself suggests, you can communicate with your customers in real-time, providing a great customer support experience. LiveChat Inc. comes with a lot of advanced features which allow you to track everything, improve the effectiveness of your efforts and monitor all the activities.
Benefits of using LiveChat Inc
Using pre-made answers (also known as “Canned Responses”) you can save a lot of time: if you face similar questions several times, you don’t have to type the answer at any time. Just “save” the reply and recall it with a quick shortcut. You can also easily get a lot of information about your visitors and customers, such as email, location, order IDs, number of visits etc. In order to better organize the entire workflow, you can use “tags” to label similar conversations and the “filtering” options. All the chats are archived, but you will be able to quickly find conversations that include a certain keyword or phrase, also if it was handled by another agent.
Why should I use LiveChat Inc
The “Ecommerce” suite of tools, make LiveChat Inc. an added value for online retail businesses: you can easily engage your visitors immediately, as soon as they come on your website. In addition, thanks to the “Custom Invitation” feature, you will be able to identify and get in touch with potential buyers who came from a particular marketing campaign. LiveChat Inc. provides native integrations with the most common Ecommerce CMS, such as Magento, BigCommerce Prestashop and Shopify. But LiveChat Inc. also integrates with the most used CRMs, Email Marketing Software and platforms, including HubSpot, MailChimp, Salesforce and Google AdWords.
What is Google Customer Match
Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.
Benefits of using Google Customer Match
Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.
Why should I use Google Customer Match
Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.
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