Exact Target - Salesforce Marketing Cloud, is a powerful 1-to-1 marketing platform. This platform uses the most advanced information technologies, to help business owners increase their revenue focusing on their customers’ needs and desires.

Exact Target - Salesforce Marketing Cloud lets you acquire more customers and engage them, building strong relationships between your brand and your prospects and clients. You can create and manage email marketing campaigns that work. Instead of sending standard emails, you can automate and customize almost every aspect of your email marketing. The marketing automation allows you to identify your customers’ behaviors and preferences, based on how they respond to your campaigns. Moreover, by integrating Exact Target - Salesforce Marketing Cloud with the other Salesforce’s tools, you can coordinate your marketing activities to the other social media.

The automation capability enables you to differentiate your customers’ journey, by sending the most relevant message to each one of them. This allows you to increase conversions and sales. Every marketing activity can be tracked and analyze, in order to find out what works and what not. By doing so, you’ll be able to improve your marketing and achieve your goals faster.

Infusionsoft is a leading marketing automation platform that allows you to increase your leads and manage your contacts base, with the goal of growing your sales volume. Infusionsoft was designed as a small business CRM, sales and marketing automation software, yet it is widely used by companies of any size.

First of all, Infusionsoft allows you to acquire more leads in different ways. You can upload a list of contacts manually, or create opt-in forms that will be included on your website, blog or landing pages, in order to get more leads. Moreover, you can integrate Infusionsoft with other online platforms that you use to generate leads online. By doing so, the contacts will start receiving your email follow ups and newsletters.

With Infusionsoft, you can assign tags to your leads, in order to identify their preferences and behaviors. When you tag a contact with Infusionsoft, you collect crucial information about your leads that you can use to send more specific offers and more relevant messages, which generally increases conversion rates.

What you can do with Exact Target (Salesforce® Marketing Cloud) and Infusionsoft

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About LeadsBridge

LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

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