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What is Aweber
Aweber is one of the most used and well-known autoresponder tools. By automatically delivering emails to your leads and customers, Aweber allows business owners and marketers to effortlessly build relationships.
Benefits of using Aweber
Moreover, with Aweber you can: Send broadcast newsletters, Create your webforms, Tag subscribers and Analyze your campaigns. Your broadcast newsletters can be used to notify the latest news from your brand. Moreover, you can send coupons and offers by email, in order to convert more leads into customers and make more sales. Aweber lets you design beautiful, high converting opt-in forms that will be displayed on your website, in order to let your website visitors subscribe to your lists. When someone subscribes to your list, Aweber allows you to assign a specific tag. By doing so, you’ll be able to personalize the email follow up.
Why should I use Aweber
How do you know when a campaign is profitable? Aweber allows you to track in real time your email marketing efforts. Thanks to its self-hosted tracking system, you can analyze open rates, click-through-rates and more advanced stats. Aweber is well-known for being a high-performing email marketing services, in terms of deliverability.
What is Selligent
Selligent is a flexible, scalable, and secure B2C marketing automation platform used by various industries, which include: retail media, entertainment, publishing, travel, hospitality and financial services.
Benefits of using Selligent
With Selligent, universal customer profiles can be generated using data from cross-channel communications and website activities, allowing users to analyze and target their customers better. The marketing automation platform enables the delivery of messages and serving of web content that can be personalized based on the contextual information, actions, and behaviors of customers.
Why should I use Selligent
Selligent permits the creation, testing, launching, and optimization of campaigns from one platform. It is also equipped with comprehensive reporting and analytics so users can understand how their customers are engaging with their brand. Last but not the least, the platform can be seamlessly integrated with third-party systems and partners because of its open architecture.
Being a Travel company, Almundo needed to reach travel-interested users. Thanks to LeadsBridge and Facebook Lead Ads, Almundo was able to increase their subscribers by 20% and improve the campaign R.O.I. by 6 %