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What is Instagram Lead Ads
Instagram lead ads let you collect valuable contact information from potential customers without pushing them off of the platform.
Benefits of using Instagram Lead Ads
Regarding the benefits of Instagram Lead Ads, we must certainly consider the possibility of being able to collect valuable information from potential customers without removing them from the Instagram platform. Thanks to Instagram Lead Ads, you will be able to get email addresses, mobile numbers, user professions, and personal preferences.
Why should I use Instagram Lead Ads
First of all, the possibility of being able to publish Instagram Lead Ads on Facebook and Instagram placements is undoubtedly a strong point of this tool. To fully optimize the Instagram Lead Ads, it's advisable to use automatic arrangements since they allow you to automatically select the recommended placements for your listing, based on the purpose and creativity of your ads. All this will enable you to boost your Ads.
What is Facebook Offline Conversions
Facebook Offline Conversions is a tracking tool that enables you to measure the effectiveness of your Facebook Campaigns, also if your sales funnel requires multiple, offline events.
Benefits of using Facebook Offline Conversions
By tracking Facebook Offline Conversions, you understand which ads generate the most sales. You can resize your campaigns with this information. This Benefit is particularly crucial if your campaigns promote products that you can sell offline as physical goods, such as cars, homes, consulting.
Why should I use Facebook Offline Conversions
Because with Facebook Offline Conversions, you can easily monitor your online sales. No matter where people have seen your ad, Facebook will be able to match the data stored on the CRM after the purchase to track them. In this way, you will be able to distinguish between customers who have made purchases online and those who have purchased them in the store.