Streamline your data management process with the Mixpanel + SmarterHQ integration

MixPanel is a leading product analysis, that lets you track how people behave in your mobile or web application.

MixPanel enables you to discover how people use your application. By doing so, you can get the most relevant data you need to improve your app’s performance with mobile & web analytics. Measure engagement. With MixPanel you can measure the user’s engagement with your app, by tracking time spent on it and actions people take.

Mix Panel tools let you understand every user's journey. Advanced stats will give you an overview of the strengths and weaknesses of your app, in order to decide your next improvement to grow your business. Increase customers’ retention Mix Panel allows you to increase retention and get customers come back to by using email and push notifications. Moreover, with MixPanel you can track sources of web traffic, measure events and page views.

SmarterHQ is a multi-channel behavioral marketing platform, which allows B2C marketers to customize customer interactions in real time.

SmarterHQ's behavioral marketing platform makes it easy for marketers to increase revenue and customer relationships over time, fueling highly personalized and cross-channel experiences.

Chosen by leading brands such as Bloomingdale's, Hilton, Santander Bank, and Finish Line, SmarterHQ activates multichannel data in real time, quickly identifies the audience based on customer behavior and information, and automates personalized content through online and outbound channels.