Generate more leads with the Moosend + Segment.com integration

Integrate Moosend with Segment.com

Moosend is an email marketing solution that comes with a series of advanced tools for sending great newsletter, manage contact lists and monitor the campaign performances. Its user-friendly responsive visual editor (which allows you to design an email that perfectly works on mobile devices too) is enhanced by automation features, for an easy visual workflow setup that also includes conditionals steps and pre-configured actions. Once you have configured your automated workflow, Moosend will send triggered email messages, based on subscribers’ behaviors (including shopping cart abandonment), in order to send the right email to the right person at the right time.

One of the most interesting features provided by Moosend is the real time tracking, that allows you to to get advanced analytics for your email marketing campaigns in real time. The Moosend Analytics includes CTR (for each link included into the email messages), receivers’ client, devices and location and advanced stats for each subscriber. Moosend also provides transactional emails service, API and SMTP integrations, and integrations with several services and platforms such as Salesforce, MailChimp, Woocommerce and Optimonk (for lead generation purposes). Its user-friendly responsive visual editor (which allows you to design an email that perfectly works on mobile devices too) is enhanced by automation features, for an easy visual workflow setup that also includes conditionals steps and pre-configured actions.

Once you have configured your automated workflow, Moosend will send triggered email messages, based on subscribers’ behaviors (including shopping cart abandonment), in order to send the right email to the right person at the right time. One of the most interesting features provided by Moosend is the real time tracking, that allows you to to get advanced analytics for your email marketing campaigns in real time. The Moosend Analytics includes CTR (for each link included into the email messages), receivers’ client, devices and location and advanced stats for each subscriber. Moosend also provides transactional emails service, API and SMTP integrations, and integrate several services and platforms such as Salesforce, MailChimp, Woocommerce and Optimonk (for lead generation purposes).

Segment is a powerful API that enables companies and organizations gather and aggregate all analytics data on their websites, and then stream that data to the corresponding analytics platform they are using. This data analytics software can stream and make sense of tons of data that is collected from multiple sources, including desktops, phones, tablets, iBeacons, point-of-sale registers, and TVs.

Segment is specifically designed for B2B service providers who require powerful yet user-friendly analytics tool to help them understand and manage their data better. The tools is basically a simple API that doesn’t require high levels of technical expertise to get familiar with. This help users save tons of development time and focus on more pressing issues. Segment reduces the need for marketing people to rely on highly technical staff to help them as they can now manage the analytics tools themselves.

Segment simplifies the data analytics process by providing users with a central point, a single JavaScript client that gathers and aggregates data and then delivers it to your preferred analytics services. That means you do not have to install a separate data analytics application like Google Analytics or Optimizely as Segment enables you to retrieve data and automatically stream them to services that you specified. The solution helps your business to easily integrate and administer analytic tools without having to open, close, or exit from the system.

What you can do with Moosend and Segment.com

Create new Segment.com customers in groups with Moosend

Create new Segment.com customers in event tracks with Moosend

Create new Segment.com customers in screens with Moosend

Update Segment.com customers in groups with Moosend

Update Segment.com customers in event tracks with Moosend

Update Segment.com customers in screens with Moosend

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About LeadsBridge

LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

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