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What is MySQL
MySQL is an open source relational database management system based on Structured Query Language (SQL). MySQL runs on virtually all platforms, including Linux, UNIX, and Windows. Although it can be used in a wide range of applications, MySQL is most often associated with web-based applications and online publishing. Like almost all other database systems on the market, MySQL is a relational database system.
Benefits of using MySQL
(MySQL Support) MySQL offers a full range of support options for your specific needs. In addition, technical support is designed to save you time and to ensure you achieve the highest levels of performance, reliability and availability in the shortest possible time.
Why should I use MySQL
MySQL supports as its database language SQL. This is a standardized language for querying and updating data and for the administration of a database. Full-text search simplifies and accelerates the search for words that are located within a text field. If you employ MySQL for storing text, you can use full text search to implement simply an efficient search function.
What is BoomTrain
BoomTrain is a Smart Marketing Platform for media and publishing, retail and managed services. The platform is focused on delivering a fulfilling brand experience to customers through a 1:1 communication, at any scale.
Benefits of using BoomTrain
BoomTrain’s automations, in fact, are empowered by an advanced Artificial Intelligence which scans your site and helps you understand your individual customers’ needs and desires.
Why should I use BoomTrain
The Artificial Intelligence offers you the chance to connect with your audience in a way that no other tool can do. Consequently, you can increase your brand’s identity and create one-to-one communication for every customer, through omni-channel marketing automations (using your website, email, sms, etc). Dynamic Segments and Smart Triggers BoomTrain uses dynamic segments and smart triggers to segmentate your audience. Thanks to these features, you’ll be able to maximize your marketing efforts delivering the right message, to the right audience.