Automatically measure the offline impact of your campaigns with Facebook Offline Conversions + MySQL integration

MySQL is an open source relational database management system based on Structured Query Language (SQL). MySQL runs on virtually all platforms, including Linux, UNIX, and Windows. Although it can be used in a wide range of applications, MySQL is most often associated with web-based applications and online publishing. Like almost all other database systems on the market, MySQL is a relational database system.

(MySQL Support) MySQL offers a full range of support options for your specific needs. In addition, technical support is designed to save you time and to ensure you achieve the highest levels of performance, reliability and availability in the shortest possible time.

MySQL supports as its database language SQL. This is a standardized language for querying and updating data and for the administration of a database. Full-text search simplifies and accelerates the search for words that are located within a text field. If you employ MySQL for storing text, you can use full text search to implement simply an efficient search function.

Facebook Offline Conversions is a tracking tool that enables you to measure the effectiveness of your Facebook Campaigns, also if your sales funnel requires multiple, offline events.

By tracking Facebook Offline Conversions, you understand which ads generate the most sales. You can resize your campaigns with this information. This Benefit is particularly crucial if your campaigns promote products that you can sell offline as physical goods, such as cars, homes, consulting.

Because with Facebook Offline Conversions, you can easily monitor your online sales. No matter where people have seen your ad, Facebook will be able to match the data stored on the CRM after the purchase to track them. In this way, you will be able to distinguish between customers who have made purchases online and those who have purchased them in the store.