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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is DealTrak
DealTrak is a platform that facilitates finance & insurance transactions in the automotive industry.
Benefits of using DealTrak
DealTrack helps dealers and finance brokers do over 200 finance, insurance, data and other value-added products and service providers, allowing them to offer compliantly and efficiently engine F&I products to car buyers.
Why should I use DealTrak
This platform acts as a link between multiple systems with a simple, elegant technology interface that can be used for daily F&I administration, management and reporting activities by all parties. DealTrack is designed to meet both dealers and finance brokers in the automotive & leisure sectors, regardless of business size.