Streamline your data management process with the Pardot + Localytics integration

Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.

With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.

Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.

Localytics is a mobile engagement platform for mobile and web apps. The Localytics platform is used in over 37,000 apps on over 2.7 billion devices from companies like ESPN, Fox and The New York Times.

Localytics allows companies the information and tools they need to improve their acquisition, engagement and storage efforts for mobile apps.

Localytics uses all the data surrounding users to offer highly targeted and personalized engagement campaigns, including push and in-app messages. Furthermore, Localytics uses performance data to measure and optimize these efforts towards the metrics that companies carry out.