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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is MailJet
MailJet is a powerful email marketing solution perfect for businesses of any size. MailJet enables you to take full control of your email strategy, managing your contacts list with the aim of improving engagement with your leads and increasing conversions.
Benefits of using MailJet
If you are just starting up, you can use MailJet for managing your contacts list and pay as you grow. The most of email marketing solutions out there let you pay for your contacts. MailJet is different. With a volume-based pricing, it adapts to many business’ sizes. Drag and drop email builder You don’t need to hire a dev or be a “tech guru” to send beautifully designed email to your list. With the drag and drop email builder, you can create engaging newsletters in just a few minutes, effortlessly. Real-Time Monitoring Mailjet Real-Time Monitoring is an exclusive feature that alerts you with delivery issues.
Why should I use MailJet
Thanks to such innovative tool, you can easily investigate the possible root-cause of your delivery issue and find out a solution. Moreover, you can choose your preferred notification channel, the one that will get the most attention (email, slack, and much more).
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