Streamline your data management process with the PostgreSQL + Act! Essentials integration

PostgreSQL is an open-source, object-relational database management system (ORDBMS) that is not owned or controlled by one company or individual. Because PostgreSQL software is open-source, it is managed mostly through a coordinated online effort by an active global community of developers, enthusiasts, and other volunteers.

An enterprise class database, PostgreSQL boasts sophisticated features such as Multi-Version Concurrency Control (MVCC), point in time recovery, tablespaces, asynchronous replication, nested transactions (savepoints), online/hot backups, a sophisticated query planner/optimizer, and write ahead logging for fault tolerance.

PostgreSQL supports international character sets, multibyte character encodings, Unicode, and it is locale-aware for sorting, case-sensitivity, and formatting. It is highly scalable both in the sheer quantity of data it can manage and in the number of concurrent users it can accommodate. There are active PostgreSQL instances in production environments that manage many terabytes of data, as well as clusters managing petabytes

Designed for small businesses and entrepreneurs, Act! Essentials give you organized access to key customer details and powerful email marketing, facilitating the growth of your business. Furthermore, Act! Essentials is easy to learn and use, so you can start right away.

With Act! Essential you can easily create eye-catching emails using templates that you can customize with your own message, logo and images, with a great choice of templates, you’re sure to find one that fits your business need. Moreover, you can customize your template with the intuitive template editor.

Use Groups to intelligently segment your contacts and deliver engaging, relevant messages, to the right people. Real-time campaign reporting lets you see who has opened and read your emails - and how often - so you can see who's really interested and follow-up with your next move.