Generate more leads with the PostgreSQL + Benchmark Email integration

PostgreSQL is an open-source, object-relational database management system (ORDBMS) that is not owned or controlled by one company or individual. Because PostgreSQL software is open-source, it is managed mostly through a coordinated online effort by an active global community of developers, enthusiasts, and other volunteers.

An enterprise class database, PostgreSQL boasts sophisticated features such as Multi-Version Concurrency Control (MVCC), point in time recovery, tablespaces, asynchronous replication, nested transactions (savepoints), online/hot backups, a sophisticated query planner/optimizer, and write ahead logging for fault tolerance.

PostgreSQL supports international character sets, multibyte character encodings, Unicode, and it is locale-aware for sorting, case-sensitivity, and formatting. It is highly scalable both in the sheer quantity of data it can manage and in the number of concurrent users it can accommodate. There are active PostgreSQL instances in production environments that manage many terabytes of data, as well as clusters managing petabytes

Benchmark is a CRM which helps businesses to engage their customers with marketing automation. The software offers a wide range of personalization, from the email templates to the follow-up sequences - which can be based on the leads’ responses.

Email Designer Benchmark Email’s exclusive drag and drop editor allows everyone to design beautiful, responsive and customized emails to engage your audience without writing codes or other teachy stuff. Automations Depending on how people respond to your follow up, which emails they open and which links they click, Benchmark can segment the audiences in order to create personalized funnels that increase engagement and conversions with your audience. Enlarge your audience With Benchmark Email you can design the best user experience for your customers and leads: design your own opt-in forms, define the automations, create surveys and pools to increase loyalty, engagement and trust on your brand.

Segment your list Benchmark lets you create segments of your list easily, based on subscribers’ activity and interaction. Moreover, you can use automations to send specific email when your leads open your messages or click on certain links. Tracking and reporting tools Benchmark Email allows you to track your leads’ activity and, consequently, optimize your marketing. By running A/B testing and analyzing your reports, you’ll be able to grow your business without guessing. Click here to learn more about Benchmark Email