Generate more leads with the PostgreSQL + BoomTrain integration

PostgreSQL is an open-source, object-relational database management system (ORDBMS) that is not owned or controlled by one company or individual. Because PostgreSQL software is open-source, it is managed mostly through a coordinated online effort by an active global community of developers, enthusiasts, and other volunteers.

An enterprise class database, PostgreSQL boasts sophisticated features such as Multi-Version Concurrency Control (MVCC), point in time recovery, tablespaces, asynchronous replication, nested transactions (savepoints), online/hot backups, a sophisticated query planner/optimizer, and write ahead logging for fault tolerance.

PostgreSQL supports international character sets, multibyte character encodings, Unicode, and it is locale-aware for sorting, case-sensitivity, and formatting. It is highly scalable both in the sheer quantity of data it can manage and in the number of concurrent users it can accommodate. There are active PostgreSQL instances in production environments that manage many terabytes of data, as well as clusters managing petabytes

BoomTrain is a Smart Marketing Platform for media and publishing, retail and managed services. The platform is focused on delivering a fulfilling brand experience to customers through a 1:1 communication, at any scale.

BoomTrain’s automations, in fact, are empowered by an advanced Artificial Intelligence which scans your site and helps you understand your individual customers’ needs and desires.

The Artificial Intelligence offers you the chance to connect with your audience in a way that no other tool can do. Consequently, you can increase your brand’s identity and create one-to-one communication for every customer, through omni-channel marketing automations (using your website, email, sms, etc). Dynamic Segments and Smart Triggers BoomTrain uses dynamic segments and smart triggers to segmentate your audience. Thanks to these features, you’ll be able to maximize your marketing efforts delivering the right message, to the right audience.