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What is Purple
Purple is a global leader company in guest WiFi analytics and engagement, a solution that delivers smart and valuable analytics for physical spaces, enabling businesses to promote their brand, products, and services better than ever. Easy to use and implement, this cloud-based platform is an ideal application for stadiums, retail, shopping malls, hospitality and dining, healthcare, and more. With Purple, you are using your WiFi to have a better understanding of the people who move in and around your venue. The system retrieves all relevant data from multiple sources and provides you with the tools you need to fully evaluate indicator such as foot traffic, dwell times, and bounce rates of your physical space.
Benefits of using Purple
Equipped with real-time information and actionable insights, Purple allows you to take the best action to promote your products and services to people who are in your venue. You can target them with powerful and effective marketing content via email, SMS, and customizable splash pages. With Purple WiFi Solutions, your customers are granted secure and legal access to your WiFi, where you provide them with a controlled and branded browsing journey. You can steer you social engagement through the ceiling. The Purple Portal gives you a very comprehensive means to track your visitors and actively market your brand. Login (splash) pages can be tailored to display a particular product or advertising material. You can also send targeted emails and SMS containing your marketing content. You also have absolute control over the URL redirect page they land on, ensuring a seamless and consistent transition.
Why should I use Purple
Stadiums, retail stores, and malls among other physical spaces will greatly benefit from Purple Location Services. Business in the said and similar industries will lobe how they can boost their revenue using Purple location capabilities, from real-time heat mapping and analytics to zone based marketing. You are able to identify how your customers move around your venue, where they converge, where they stay the longest, and areas where they don’t visit. Entry and exit points, bottlenecks, and queue lengths are all visible. You even have access to historical data to analyze behavior patterns and trends.
What is ConvergeHub
ConvergeHub is a cloud-based CRM designed to provide users with a complete customer management solution. With ConvergeHub, small and midsize businesses will be able to increase sales, improve ROI, strengthen customer relationships, achieve customer satisfaction and strengthen team productivity. Finally, ConvergeHub allows companies to take control of their sales, marketing, customer service, and collaboration activities from a single point of origin.
Benefits of using ConvergeHub
ConvergeHub is similar to a global software platform that can be used by companies at every stage of customer engagement. Having a platform to manage all business functions for customers allows small businesses to save resources, control costs and even have the same tools at their disposal to function as a business. ConvergeHub also offers multi-channel marketing capabilities in its fully functional and web-based customer management application. Helping companies to capitalize on various means of transmission and build closer connections across different touchpoints.
Why should I use ConvergeHub
Small and medium businesses that often fail to run large marketing campaigns due to limited financial capacity use ConvergeHub to solve this problem. ConvergeHub allows them to implement a customer-oriented marketing strategy across multiple channels by tracking the data of all customers to review the analysis and build a better marketing plan.
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