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What is Purple
Purple is a global leader company in guest WiFi analytics and engagement, a solution that delivers smart and valuable analytics for physical spaces, enabling businesses to promote their brand, products, and services better than ever. Easy to use and implement, this cloud-based platform is an ideal application for stadiums, retail, shopping malls, hospitality and dining, healthcare, and more. With Purple, you are using your WiFi to have a better understanding of the people who move in and around your venue. The system retrieves all relevant data from multiple sources and provides you with the tools you need to fully evaluate indicator such as foot traffic, dwell times, and bounce rates of your physical space.
Benefits of using Purple
Equipped with real-time information and actionable insights, Purple allows you to take the best action to promote your products and services to people who are in your venue. You can target them with powerful and effective marketing content via email, SMS, and customizable splash pages. With Purple WiFi Solutions, your customers are granted secure and legal access to your WiFi, where you provide them with a controlled and branded browsing journey. You can steer you social engagement through the ceiling. The Purple Portal gives you a very comprehensive means to track your visitors and actively market your brand. Login (splash) pages can be tailored to display a particular product or advertising material. You can also send targeted emails and SMS containing your marketing content. You also have absolute control over the URL redirect page they land on, ensuring a seamless and consistent transition.
Why should I use Purple
Stadiums, retail stores, and malls among other physical spaces will greatly benefit from Purple Location Services. Business in the said and similar industries will lobe how they can boost their revenue using Purple location capabilities, from real-time heat mapping and analytics to zone based marketing. You are able to identify how your customers move around your venue, where they converge, where they stay the longest, and areas where they don’t visit. Entry and exit points, bottlenecks, and queue lengths are all visible. You even have access to historical data to analyze behavior patterns and trends.
What is Reynolds & Reynolds
Reynolds & Reynolds is a leading automotive dealer solution (ADS) designed for growing your sales volume. Thanks to the Retail Management System, you can run your automotive business with more efficiency, working faster and smartest then ever.
Benefits of using Reynolds & Reynolds
With Reynolds and Reynolds, it is easier to engage your customers, thanks to the most advanced marketing techniques and tools that the software provides you. Reynolds & Reynolds solutions include: CRM Reynolds & Reynolds’ CRM enables you to effectively manage your customers’ database and leads, driving them through your sales pipeline. With the CRM you can organize your tasks, update customers information, track sales. In other words, you have an overview of your business and you’ll know exactly how to make more sales.
Why should I use Reynolds & Reynolds
With Reynolds & Reynolds you can bring your dealership business online and start building a professional online presence, in order to attract more leads and close more deals. Callbright® Callbright allows you to improve your marketing efforts, by engaging your customers with the most advanced web-based, real-time, telephone communication management tools. With Callbright® you can track your results, thanks to detailed insights about your marketing activity.
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