Zoho Campaigns is a marketing solution for Email Marketing and Social Media Campaigns. As a part of Zoho CRM solution, Zoho Campaigns also integrates CRM features and contact list management. It is available as a single add-on with a pricing plan based on different models: pay as use or monthly subscription.

Zoho Campaigns is a great solution for creating and managing Email Marketing campaigns, performing A/B tests too. The drag and drop builder helps you to design beautiful email messages, thanks to a lot of customization features, in order to perfectly match the email’s layout with your brand. Through an advanced Contact List Management feature, you can easily segment your contacts, splitting up leads, prospect and customers. For a better management of the whole contact list, we recommend to integrate Zoho Campaigns with Zoho CRM, in order to keep track of all the activities, including deals, tasks and sales.

You can also use one of the third party services integrated with Zoho Campaigns to import contacts into your lists. Otherwise, you can import them manually or via a CSV/Google Spreadsheets file. Zoho Campaigns offers an autoresponder and an automate follow-up feature, useful for both welcome emails and lead nurture programs. With the Social Media Campaigns feature, you can create landing pages on Facebook to engage your customers and new visitors as well, create and schedule social media posts, and measure the performances of your social media campaigns.

Smartly.io is a marketing tool on Facebook and Instagram used by brands to create and manage advertising campaigns using tools such as AI optimization, A / B testing, workflows, and usable insights.

Smartly.io allows users to quickly launch, clone and mass-edit advertising campaigns, creatives and audiences, guiding them through the process and reducing manual activities. Users can simplify their advertising operations on Facebook with automated prospecting and retargeting campaigns, as well as set up branding campaigns, create promotions on Instagram and launch performance campaigns tested A / B.

Thanks to Smartly.io users can monitor and analyze campaign results for usable insights and receive a complete view of the campaign's performance in all advertising accounts. Data can be entered directly by Google Analytics, mobile measurement partners or other third-party data providers to further enrich the analysis.

About LeadsBridge

LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

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