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How to connect Insightly Education CRM with Acoustic (IBM Silverpop)

Connect Insightly Education CRM to Acoustic (IBM Silverpop) with LeadsBridge

Insightly Education CRM » Acoustic (IBM Silverpop)

In this article, you'll learn how to set up the bridge and connect Insightly Education CRM to My CRM Example using LeadsBridge.

How to set up your bridge step-by-step tutorial

Before you start

  1. Head over to the left sidebar and click on the Create new Bridge green button
  2. You'll be taken to the first step of the bridge creation

Step 1: Choose the apps you want to connect

  1. Choose Insightly Education CRM as the source for your bridge
  2. Choose Acoustic (IBM Silverpop) as the destination for your bridge
  3. Click on the Continue button
  4. At this point you can choose a name for your bridge (this will only be visible inside LeadsBridge and you can also edit it later)

Step 2: Configure your Insightly Education CRM with Acoustic (IBM Silverpop)

Step 2.A: Setup your Insightly Education CRM integration

  1. Click on Connect Insightly Education CRM
  2. Click on Create new integration to connect your Insightly Education CRM (or select an existing one from the dropdown if you already connected it)
  3. A popup wil be opened where you can authorize the Insightly Education CRM integration
  4. Fill API Key field to connect Insightly Education CRM with LeadsBridge
  5. Click on the Authorize button
  6. You can choose a name for this Insightly Education CRM and LeadsBridge integration (you can also edit it later)
  7. Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
  8. Now that your Insightly Education CRM is connected, you can continue with the set-up of your bridge

Step 2.B: Configuration details for Insightly Education CRM

How to get API Key

To find the API Key follow these steps:
1. Login inside your Insightly account
2. Go on the top right menu and select User Settings
3. Scroll down the tab till you find the API Key
4. Paste the API Key in the LeadsBridge integration

Other Info

Enable the Lead Management option for each user.
1. Login to your Insightly account,
2. Go on the top right menu >> System settings
3. Click on the left menu >> Leads Management tab
4. Check the Leads Management box.

Step 2.C: Setup your Acoustic (IBM Silverpop) integration

  1. Click on Connect Acoustic (IBM Silverpop)
  2. Click on Create new integration to connect your Acoustic (IBM Silverpop) (or select an existing one from the dropdown if you already connected it)
  3. A popup wil be opened where you can authorize the Acoustic (IBM Silverpop) integration
  4. Fill Engage, Client ID, Client Secret, Username, Password, Refresh Token, Database field to connect Acoustic (IBM Silverpop) with LeadsBridge
  5. Click on the Authorize button
  6. You can choose a name for this Acoustic (IBM Silverpop) and LeadsBridge integration (you can also edit it later)
  7. Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
  8. Now that your Acoustic (IBM Silverpop) is connected, you can continue with the set-up of your bridge

Step 2.D: Configuration details for Acoustic (IBM Silverpop)

How to get Engage, Client ID, Client Secret, Username, Password, Refresh Token, Database

To find the App version. Just look at your app URL, that displays the version of your app.
If, for example, your URL looks like this: engage3.silverpop.com/lists.do, then engage3 will be your App version.
Starting April the 22th of 2019, Acoustic is not supporting Username and Password authentication mode so it is necessary to use the OAuth2. To use this authentication mode enable the related toggle.
To get the Client Id, Client Secret and Refresh Token read the official documentation. ( Learn more)
To find the Database name follow this simple steps:
1. Go to Data section of your account
2. Click on View Data
3. Copy the name of the database name you'd like to use

Step 2.E: Email Receipt (Optional)

You may choose to receive an email receipt for each incoming lead.

  • Type the address(es) where you'd like to receive the receipt
  • You may also modify the Subject line of the email

Step 3: Fields Mapping

Here you'll be able to map your Insightly Education CRM information with your Acoustic (IBM Silverpop) fields.

  1. You will have Acoustic (IBM Silverpop) fields on the left. Match the information you wish to pass align from Insightly Education CRM
  2. Based on Acoustic (IBM Silverpop) functionality, some fields might be required; if this is the case, you can identify those fields with a * (star), so be sure to map all them
  3. You can also use the functions to customize information like reformatting dates and times or modifying text, phone numbers and so on.
  4. You may leave blank the box of a field's information you don't want to send through. Clicking on the Show unmapped fields button you will have visibility on all the available fields still not mapped

Step 3.A: Leads Filter (Optional)

If you'd like you could add a filter for incoming leads. This filter will sync only leads that meet the configured conditions

  1. Click on the link Add Filter for Incoming Leads on the top left
  2. A popup wil be opened where you can configure the filter
  3. You can define a series of condition to filter the leads. The lead will be synced only when all the conditions will be met
  4. Once finished, click the Save Changes button to switch back to the Fields Mapping to continue with the bridge configuration

Step 3.B Test Connection (Optional)

Once you’ve mapped all the fields that you need, if available, you can run a test of your connection by clicking on the Test Connection button.

Step 4: Save and Publish

  • Click on the Save and publish button

Congratulations! Now your bridge is up and running

Do you need help?

Here some additional resources:

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