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How to connect Mixpanel with LeadsBridge

Integrate Mixpanel with LeadsBridge



Mixpanel is a business analytics service and marketing company. It tracks user interactions with web and mobile applications and provides tools for targeted communication with them.

In this article, you'll learn how to connect your LeadsBridge account with Mixpanel.

Connect Mixpanel integration

Before you start

  1. Head over to the left sidebar and click on the Create new Bridge button
  2. Select your integrations in the selectors
  3. Click on the Continue button at the bottom right

Authorize Mixpanel integration

Setup your Mixpanel integration

  1. Click on Connect Mixpanel
  2. Click on Create new integration to connect your Mixpanel (or select an existing one from the dropdown if you already connected it)
  3. A popup wil be opened where you can authorize the Mixpanel integration
  4. Fill API Secret, Access Token field to connect Mixpanel with LeadsBridge
  5. Click on the Authorize button
  6. You can choose a name for this Mixpanel and LeadsBridge integration (you can also edit it later)
  7. Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
  8. Now that your Mixpanel is connected, you can continue with the set-up of your bridge

Configuration details for Mixpanel

How to get API Secret, Access Token

To find the API Secret and Access Token you need to follow these steps:
1. Click the Settings gear in the upper right-hand corner of your Mixpanel project
2. Select Project settings to see your project token for the project you’re currently viewing
3. All management options and project access keys are available in the main Overview tab
4. Copy/Paste these values into the Integration's fields

Each Mixpanel account could contain multiple Projects.

Each project has its unique routing number, which we call a specific project token. Whenever you want to send data to a specific project, you'll need to specify the project token, so we know where to insert the data.

To integrate with Mixpanel as a Source you should also insert the Webhook URL provided by LeadsBridge inside your Mixpanel account.

Check the following documentation for further information: ( Learn more)

Which entity concepts we support for Mixpanel

With LeadsBridge you may use these entity concepts for Mixpanel.

  1. Contact

    People’s information that is usually left after showing interest in your product.

Common questions for Mixpanel

Is it possible to select a specific List?

At the moment, due to API limitation of Mixpanel, is not possible select a specific list. The leads will be sent to Mixpanel directly.

Do you need help?

Here some additional resources: