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How to connect Sailthru with LeadsBridge

Integrate Sailthru with LeadsBridge

Sailthru helps modern marketers at leading retail and media companies build deeper, longer-lasting

Sailthru helps modern marketers at leading retail and media companies build deeper, longer-lasting relationships with their customers.

In this article, you'll learn how to connect your LeadsBridge account with Sailthru.

Connect Sailthru integration

  1. Head over to the left sidebar and click on Integrations
  2. Click on the Add New button
  3. Enter a recognizable name for your integration
  4. Click on the Browse button
  5. Select "Sailthru" from the providers list
  6. Click on the Next button
  7. Enter API Key and API Secret to connect Sailthru with LeadsBridge
  8. Click on the Finish button

How to get the API Key and API Secret

Login inside your Sailthru Account and Click on "Setup" button, then click on API & Postbacks and finally, click on the lock icon and you’ll have the needed info. Copy/paste them inside the Leadsbridge Integration page.

Which entity concepts we support for Sailthru

  1. Contact

    Contact is a people that can be manually added or removed from a list. This term is used to describe reaching out to or being in touch with another person, business or entity.

Which segmentation concepts we support for Sailthru

With LeadsBridge you may use these segmentation concept for Sailthru.

  1. Smart List

    Smart List is a dynamic list that updates its user membership in real time based on any criteria that you set in Audience Builder. ( Learn more)
  2. List

    Lists are the main repository for your users, who are typically added to these lists deliberately upon acquisition, on your import from another system, or through one-time Audience Builder queries with users sourced from existing Natural Lists. ( Learn more)
 

Common questions for Sailthru

Custom fields: advanced settings

Sailthru creates by default only 3 basic fields: First name, Last name and Email address. If you are looking to sync more Lead Ads information into your Sailthru account, you should create (or use) custom fields. ( Read from Sailthru docs)

If you have any further questions regarding this matter, or if you need help to set up the connection between Sailthru with LeadsBridge, do not hesitate to get in touch!