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What is Firebird
Firebird is a relational database that offers many standard ANSI SQL features that runs on Linux, Windows and Unix. This tool offers excellent competition, high performance and powerful language support for stored procedures and triggers.
Benefits of using Firebird
The Firebird Project is commercially independent, consisting of C and C ++ programmers, technical consultants and advocates who develop and improve a multiplatform relational database management system based on the source code released by Inprise Corp (now known as Borland Software Corp) on July 25 2000.
Why should I use Firebird
Moreover, anyone can build a custom version of Firebird, as long as the modifications are made available, under the same IDPL licensing, for others to use and build on. No fees for download, registration, licensing or deployment, even you distribute Firebird as part of your commercial software package.
What is Facebook Conversions API
Facebook Conversions API is a Facebook business tool that allows users to share key Web and offline events or customer actions, directly from its servers to those of Facebook.
Benefits of using Facebook Conversions API
Facebook Conversions API works with Facebook Pixel to improve the performance and measurement of Facebook advertising campaigns.
Why should I use Facebook Conversions API
Facebook Conversions API allows users to send web events from their servers directly into Facebook. Moreover, Server Side events are linked to a pixel and are processed as browser pixel events. This means that server-side events are used in the measurement, reporting, and optimization in the same way as browser pixel events.
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leads with Firebird
The goal of Amzul Foods was to create awareness around urban population in India. Using LeadsBridge and Facebook, Amzul has achieved 67% decrease in cost per lead, and 48% increase in ROI