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What is Mailer Lite
Mailer Lite is an affordable email marketing software specifically designed for small businesses. The platform gives you everything you need to increase your contact’s base and make more sales, by creating high converting email marketing campaigns.
Benefits of using Mailer Lite
With Mailer Lite you can increase your subscribers by creating beautifully designed landing pages. The easy drag & drop builder enables you to generate new leads quickly and without stress. Mailer Lite allows you to convert more visitors into leads. Take the most out of your website traffic with pop-up windows. When sending a newsletter, it’s very important to engage your audience with great content and good design.
Why should I use Mailer Lite
Moreover, you can easily design your own newsletter with the exclusive drag & drop editor. Your subscribers want to feel special…and of course, they are. With Mailer Lite you can personalize your customers’ journey and create exclusive offers triggered by their behavior. Marketing automation allows you to send most relevant emails for your audience, in order to make the right offer for the right people and increase conversions and sales.
What is SendGrid
SendGrid is a cloud-based SMTP provider that allows you to send email without having to maintain email servers. This tool manages all of the technical details, from scaling the infrastructure to ISP outreach and reputation monitoring to whitelist services and real time analytics. The goal of this software is to make it as easy as possible to add reliable, scalable email to your application so that you can focus on building the core features of your product.
Benefits of using SendGrid
SendGrid is for anyone that needs to send email, whether it’s transactional email or marketing emails and campaigns. We all send billions of emails each month, so thanks to this tool you can handle your email regardless of volume. With SendGrid it’s possible to warm up an IP - which is a process of gradually increasing sending volume over a period of time to establish a reputation as a legitimate sender from the perspective of ISPs (Internet Service Providers). This process is performed when you have a dedicated IP that needs to develop a good reputation to ensure email deliverability.
Why should I use SendGrid
SendGrid has Two Factor Authentication that customers can add a layer of defense, in case their passwords get compromised. When enabled, 2-Factor Authentication prompts users for their usual username and password, as well as a one-time authentication code sent to their mobile device. Two Factor Authentication makes it harder for people who shouldn’t have access to your account to gain access to your account information.
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