Generate more leads with the Mixpanel + RealMagnet acquired by Higher Logic integration

MixPanel is a leading product analysis, that lets you track how people behave in your mobile or web application.

MixPanel enables you to discover how people use your application. By doing so, you can get the most relevant data you need to improve your app’s performance with mobile & web analytics. Measure engagement. With MixPanel you can measure the user’s engagement with your app, by tracking time spent on it and actions people take.

Mix Panel tools let you understand every user's journey. Advanced stats will give you an overview of the strengths and weaknesses of your app, in order to decide your next improvement to grow your business. Increase customers’ retention Mix Panel allows you to increase retention and get customers come back to by using email and push notifications. Moreover, with MixPanel you can track sources of web traffic, measure events and page views.

RealMagnet is an intelligent marketing automation tool designed to help marketers and business owners manage their contacts’ base and measure the effectiveness of their campaigns. Thanks to RealMagnet, you can bring your marketing to the next level and reach your audience on multiple channels, such as email, social media, your blog or website, and much more.

With RealMagnet you’ll be to engage your audience and address them with the most relevant content throughout the entire customer lifecycle. When you run your campaigns, you can access in real-time to actionable insights that show you exactly what can be improve in your marketing, in order to increase your ROI.

RealMagnet made marketing automation simple. You can create your own campaigns starting from scratch, using an intuitive workflow builder, but if you want to save time you just need to use RealMagnets’ workflow templates and run high converting campaigns in minutes.