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What is Oracle Eloqua
Eloqua is an award-winning marketing platform from Oracle Marketing Cloud. This marketing automation software allows you to drive dynamic journeys to your audiences and clients, in order to personalize your sales process based on the different buyer personas within your list of contacts. This enables you to address your audience through multiple channels (email, display search, web etc.), increasing your sales volume and conversions.
Benefits of using Oracle Eloqua
Eloqua’s features include: Lead nurturing, in order to follow up your leads with email marketing campaigns, with the aim to increase loyalty and trust on your brand. Behavior tracking, web activities, clicks and opens of your leads. Lead management and scoring. One of the most important features of today’s automation software, is the ability to segment your audience. Eloqua automatically ranks your leads and identifies where their stage within your sales process.
Why should I use Oracle Eloqua
Marketing analytics and reporting. Eloqua provides you detailed insights about your marketing activities. Thanks to this feature, you can track your campaigns’ results and define the most appropriate activities to achieve your business goals.
What is ClientSuccess
ClientSuccess is a customer success software specifically designed to help SaaS companies better manage, retain and grow their established customer base. Saas owners need to manage many aspects of their business, including communication with their leads and clients. Thanks to ClientSuccess, it is possible to provide a personal approach with your customers’ base throughout their entire life cycle.
Benefits of using ClientSuccess
With ClientSuccess, track your results and analyze your business is easier than ever. In fact, the platform creates for you usable insights, detailed customer analyzes and best practices that will help your company grow. Thanks these automatically calculated insights, it is easy for you to make the most important decisions for your business.
Why should I use ClientSuccess
Traditional CRM are not easy to use, but ClientSuccess is a simple yet sophisticated solution that provides the tools, best practices,and analysis that you need to manage your customers. If you are a manager, you’ll be able to provide deep analysis, metrics and reports for a complete view to the health of your SaaS business.
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