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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is Automational
Automational is an all-in-one marketing solution specifically designed for small businesses. The system offers marketing automation, email marketing, Web visitor tracking, tracking of opportunities and score of potential customers, and more.
Benefits of using Automational
The email marketing application contains a drag and drop editor who allows users to monitor the performance of email campaigns with embedded email statistics. With the Automation Builder tool, users can choose from predefined templates and create "drip marketing" campaigns or consolidate sales campaigns, customer loyalty and retention campaigns, and more.
Why should I use Automational
Automational offers a social discovery application that can identify the social identity of a contact using only an email address. With the Web Intelligence feature, a user can monitor when a person visits a site and can determine from which organization he is browsing. The software integrates with Gmail, Outlook and Office 365 and offers mobile apps so that they can be accessed from mobile devices.
Create new Automational
leads with Pardot
leads with Pardot
Dallas Theological Seminary launched a series of free online courses, promoting them to various interest groups through Facebook ads, thanks to LeadsBridge, DTS was able to decrease the cost per lead up to -50%