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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is Blueshift
Blueshift is the main AI-First Customer Data Platform for B2C marketers. Using the power of real-time segmentation and dynamic content customization, Blueshift enables marketers to automate segment marketing into one across multiple channels, including email, push notifications, Facebook and SMS.
Benefits of using Blueshift
Blueshift, based in San Francisco, is a leader in the AI-based marketing industry. Using the patented technology, the Blueshift AI allows marketing professionals from companies like LendingTree, Udacity, IAC, and BBC to activate customer data and initiate one-to-one engagement on each channel.
Why should I use Blueshift
The recent innovations of Blueshift in AI-Powered Marketing include a new generation solution that allows marketers to offer content-rich and personalized customer involvement.
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leads with Pardot
leads with Pardot
The goal of Western Autogroup was to generate sales leads for 2017. Using LeadsBridge and Facebook Lead Ads, Western Autogroup was able to decrease the cost per lead up to -52%