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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is Podio
Podio is a project management software designed to improve your collaboration performances. Podio helps you create and optimize an effective workflow for you and your team, thanks to multiple tools that allow you to make your business more efficient and profitable.
Benefits of using Podio
With Podio you can easily define the processes you need to manage your entire projects, from start to end. Whenever you need it, Podio gives you a detailed overview of your projects, which allows you to understand what’s the next task for your team. By doing so, you’ll be able in every moment to take the right decisions for your business, and manage it properly.
Why should I use Podio
Easy to use Podio is very easy and intuitive. This is important, because your entire teem have access to it. You can assign roles and jobs to your team members, which enables them to visualize their task or assign a task to other employees. Integrated CRM With Podio, you have access to the integrated CRM, which enables you to manage your customer relationship, engage your prospects in the right moment, send customized emails and much more.