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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is SalesFusion
SalesFusion is a sales and marketing automation platform that allows you to generate more leads and increase your ROI. Nawadays, your business needs to create a strong relationship with your contacts’ database. That’s why SalesFusion can help you achieve your goals. Attract and capture new leads SalesFusion enables you to attract more leads and capture their contacts, by tracking exactly where your prospects come from and improving the actual sources of leads.
Benefits of using SalesFusion
With SalesFusion you can easily set up email follow ups to engage your audience. Moreover, SalesFusion allows you to build email marketing campaigns that automatically segmentate your audience based on their behaviors (opens, links, etc.). Lead scoring When your contacts engage with your campaigns, SalesForce assigns them a score. Lead scoring enables you to understand which contents and products your leads may be interested in.
Why should I use SalesFusion
SalesFusion help you to analyze your results If you want to scale your business, it’s necessary to analyze your results in order to understand what works and what doesn’t. SalesForce gives you access to its built-in analyzing tools, in order to track your campaigns and achieve your goals faster. Get feedbacks from experts SalesFusion is “a software that comes with a service”. Whenever you need it, an expert can help you to get the most out of your campaigns, in order to improve your business without effort.
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