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What is Pardot
Pardot is a SalesForce tool that provides an advanced marketing automation platform specifically designed for the B2B market. In order to sell your B2B products, it’s crucial to get in contact with decision-makers of your target industry, without wasting time engaging the wrong persons. That’s why Pardot enables you to get the most out of your marketing activities.
Benefits of using Pardot
With Pardot you get access to an intelligent B2B engagement platform that includes: Effortless email marketing Create personalized, highly effective email marketing campaigns easily, thanks to a quick drag-and-drop email creation tool. Smarter lead generation With Pardot you can count on a smart lead generation method that includes an easy and quick opt-in form creation. Opt-in forms are already mobile-optimized, you can install them on your website or blog, in order to take the most out of your website traffic.
Why should I use Pardot
Pardot enables you to create segments of your list, using email triggers or even more advanced methods. Moreover, with Pardot you have the ability to align your sales team to your leads’ needs. By doing so, you can take control of your entire sales process easily and never miss an opportunity.
What is Siebel CRM
Siebel is a CRM technology software designed for businesses and companies of any size. Oracle's Siebel CRM Technology provides the server framework to support Siebel Applications, allowing companies to obtain qualified leads and transform them into potential regular customers. With Siebel CRM you can create a particular engagement with your audience. Your company will become more transparent by humanizing itself, with the goal of developing an emotional connection with customers.When a consumer considers their customer experience as positive, it is more likely to trust the products of that particular brand and to support it in their contact circles through word of mouth.
Benefits of using Siebel CRM
Each company aims to increase the lifetime value of its current and future customers through the acquisition, investment in the most profitable customers, the maintenance and the minimization of its costs in the long term, and Siebel CRM helps you do that. Thanks to its Multi-channel approach to marketing you can reach your leads across multiple channels or platforms, thus maximizing opportunities to interact with prospective customers.
Why should I use Siebel CRM
Siebel CRM helps you align your marketing and sales team, which is potentially the largest opportunity for improving business performance today. When marketing and sales teams unite around a single revenue cycle, they dramatically improve marketing ROI, sales productivity, and, most importantly, top-line growth.
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