Streamline your data management process with the PayPal + Criteo integration

Paypal is the leading payment platform for online purchases, which allows you to receive and send money by simply connecting your best email to your credit card or bank account. By using PayPal, selling your products and services worldwide is easy and secure.

Paypal allows you to get paid securely and quickly, by sending invoices by email with your brand’s logo. You just need to integrate a PayPal button with the invoice and your clients can pay you with one click. PayPal enables you to create your own payment buttons and install them on your website. By doing so, you’ll be able to transform your website or blog in a professional eCommerce and start to make money immediately.

With PayPal you can easily set up a recurring payment system and create memberships, subscriptions and much more. You can integrate PayPal with the major softwares and online platforms for web-preneurs and business owners like Wordpress, Optimizepress, Clickfunnels, Woo commerce, just to name a few.

Criteo is an advertising platform for Internet retailers to serve personalized, online display advertisements. Moreover, Criteo is studied for retail e-commerce websites.

Thanks to the state-of-the-art machine learning algorithm system, Criteo provides highly targeted, real-time, and predictive product recommendations. Thanks to these algorithms, the individual interests of consumers and their intention to buy are analyzed using intelligent algorithms. In this way, it will always be possible to use Criteo's personalized retargeting to make consumers display product ads tailored to them.

The creative consumer tracking tactics used by Criteo involve the creation of personalized banners for potential consumers who have left the website without any purchase. This technique allows relevant advertising to be shown to consumers.