Streamline your data management process with the ProsperWorks + RealMagnet acquired by Higher Logic integration

ProsperWorks is a CRM solution for Google Apps and G Suite, that helps you to manage your entire sales pipeline, identify your contacts and opportunities, and get a visual overview on your entire customer base. ProsperWorks includes email marketing, lead scoring and list management systems, automation capabilities and a robust integration with Google Apps, especially Gmail/Inbox.

Thanks to the sync feature with Google Contacts avoid you to update your contacts in ProsperWorks too. Once you’ve updated a contact, ProsperWorks will automatically update the contact information. The integration with Gmail allows you to automatically add new contacts, track your emails (opens and views), keep track of all the recent activities, create and send follow-up directly into your inbox. All messages, logged phone calls, completed task and files are automatically attached to the contact profile.

ProsperWorks also offers an intuitive reporting system called “Custom Report Builder”, so you can easily turn your data in beautiful and professional visual insights. All the data are connected with Google Sheets and can be shared with other members of the team. The automation features help you to save a lot of time. When you send a calendar invite, change the lead status or send out a proposal, ProsperWorks will automate next steps.

RealMagnet is an intelligent marketing automation tool designed to help marketers and business owners manage their contacts’ base and measure the effectiveness of their campaigns. Thanks to RealMagnet, you can bring your marketing to the next level and reach your audience on multiple channels, such as email, social media, your blog or website, and much more.

With RealMagnet you’ll be to engage your audience and address them with the most relevant content throughout the entire customer lifecycle. When you run your campaigns, you can access in real-time to actionable insights that show you exactly what can be improve in your marketing, in order to increase your ROI.

RealMagnet made marketing automation simple. You can create your own campaigns starting from scratch, using an intuitive workflow builder, but if you want to save time you just need to use RealMagnets’ workflow templates and run high converting campaigns in minutes.