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What is Qualtrics
Qualtrics is a simple to use web-based survey tool to conduct survey research, evaluations and other data collection activities. Anyone (with no experience) can use this research suite to build surveys, send surveys and analyze responses. All from any online location, any time you need.
Benefits of using Qualtrics
Use of Qualtrics software requires a CMC email account login and password. You must use the CMC Qualtrics web form to log in or create an account. If you go to the public Qualtrics website and create a trial account, any surveys you create or data you collect will not be accessible from the CMC Qualtrics site.
Why should I use Qualtrics
When using Qualtrics, Firefox, Chrome and Safari are the recommended web browsers; problems have been encountered when using Internet Explorer.
What is Benchmark Email
Benchmark is a CRM which helps businesses to engage their customers with marketing automation. The software offers a wide range of personalization, from the email templates to the follow-up sequences - which can be based on the leads’ responses.
Benefits of using Benchmark Email
Email Designer Benchmark Email’s exclusive drag and drop editor allows everyone to design beautiful, responsive and customized emails to engage your audience without writing codes or other teachy stuff. Automations Depending on how people respond to your follow up, which emails they open and which links they click, Benchmark can segment the audiences in order to create personalized funnels that increase engagement and conversions with your audience. Enlarge your audience With Benchmark Email you can design the best user experience for your customers and leads: design your own opt-in forms, define the automations, create surveys and pools to increase loyalty, engagement and trust on your brand.
Why should I use Benchmark Email
Segment your list Benchmark lets you create segments of your list easily, based on subscribers’ activity and interaction. Moreover, you can use automations to send specific email when your leads open your messages or click on certain links. Tracking and reporting tools Benchmark Email allows you to track your leads’ activity and, consequently, optimize your marketing. By running A/B testing and analyzing your reports, you’ll be able to grow your business without guessing. Click here to learn more about Benchmark Email