Streamline your data management process with the RingCentral + IBM Marketing Cloud integration

RingCentral is a leading platform that provides businesses the ability to communicate through voice and video. RingCentral offers a wide range of solutions to businesses to develop the communication within the teams or through contact centers. By doing so, businesses can literally reinvent the way they communicate to their audience and collaborate and unleash their full potential. RingCentral’s cloud-based, innovative and secure platform has re-designed the way businesses connect employees, customers, teams and managers,

RingCentral has gone far beyond the traditional office phone systems. The platform includes VoIP business phone service or virtual PBX, but also a wide range of tools and features that unify voice, video, team messaging and collaboration, SMS, conferencing and online meetings, contact center, and fax.

RingCentral allows companies to create voice and video conferences, online meetings, phone calls to reach and engage users all around the globe. Your business can leverage communications with enterprise-class voice, fax, text, call handling. RingCentral empowers teams’ performances and productivity, providing team messaging tools and collaboration in just one digital workspace. RingCentral integrates with the most used business applications, such as Microsoft Outlook, Oracle, Zendesk, Google Salesforce and more.

Lead management and mobile engagement solutions are two of the main features offered by IBM Marketing Cloud, along with the functionality of email marketing and marketing automation.

IBM Marketing Cloud provides cross-channel experiences for e-mail, mobile and web, uses customer data frequently and keeps its customers updated with analytical insights. These customer data are used to forge strong ties with customers who ultimately translate into increased ROI. In addition, it offers acquisition of leads, lead scoring, email marketing, nutritional marketing and lead transfer.

IBM Marketing Cloud can be integrated with other CRMs such as Microsoft Dynamic CRM and Marketing Solutions. These integrations are used to increase functionality and achieve better results. These add-ups in the original software help customers make strategic decisions and make the software a success.