Streamline your data management process with the RingCentral + Pinterest Customer List Audience integration

RingCentral is a leading platform that provides businesses the ability to communicate through voice and video. RingCentral offers a wide range of solutions to businesses to develop the communication within the teams or through contact centers. By doing so, businesses can literally reinvent the way they communicate to their audience and collaborate and unleash their full potential. RingCentral’s cloud-based, innovative and secure platform has re-designed the way businesses connect employees, customers, teams and managers,

RingCentral has gone far beyond the traditional office phone systems. The platform includes VoIP business phone service or virtual PBX, but also a wide range of tools and features that unify voice, video, team messaging and collaboration, SMS, conferencing and online meetings, contact center, and fax.

RingCentral allows companies to create voice and video conferences, online meetings, phone calls to reach and engage users all around the globe. Your business can leverage communications with enterprise-class voice, fax, text, call handling. RingCentral empowers teams’ performances and productivity, providing team messaging tools and collaboration in just one digital workspace. RingCentral integrates with the most used business applications, such as Microsoft Outlook, Oracle, Zendesk, Google Salesforce and more.

Pinterest Audiences allows you to enhance your audience targeting strategy in order to see the most return on your paid media investment. In addition to the keyword and interest targeting already available, Pinterest Audiences allow you to hyper-target relevant audiences and serve valuable content to them. These new targeting capabilities include customer list targeting, visitor retargeting, actalike targeting, and engagement retargeting.

With the customer list targeting, you can upload your email addresses from your customer relationship management (CRM) platform, and match them against Pinterest’s user profiles. Visitor retargeting uses the Pinterest tag, which lets you track what people are doing on your website and create valuable audiences from that information. Maybe you want to re-engage consumers who visited a product page and clicked on a product, but didn’t make a purchase. With visitor retargeting, you can send this exact group of consumers an ad to reinvigorate them knowing that their product interest is likely high.

Actalike targeting allows you to extend and optimize your reach by identifying Pinterest users who look, act, and behave like your existing customers. These are built from customer list audiences or visitor audiences, and expand upon them to help you find new audiences who Pinterest believes act like the people in your seed audiences. What makes Actalike targeting on Pinterest so valuable is that the way users interact with the platform.