Streamline your data management process with the Selligent Marketing Cloud + LeadByte integration

Selligent is a flexible, scalable, and secure B2C marketing automation platform used by various industries, which include: retail media, entertainment, publishing, travel, hospitality and financial services.

With Selligent, universal customer profiles can be generated using data from cross-channel communications and website activities, allowing users to analyze and target their customers better. The marketing automation platform enables the delivery of messages and serving of web content that can be personalized based on the contextual information, actions, and behaviors of customers.

Selligent permits the creation, testing, launching, and optimization of campaigns from one platform. It is also equipped with comprehensive reporting and analytics so users can understand how their customers are engaging with their brand. Last but not the least, the platform can be seamlessly integrated with third-party systems and partners because of its open architecture.

LeadByte is a lead trading and autoresponder platform that enables advertisers, media buyers & data owners to capture, validate, distribute & nurture leads, in real time. Whether you want to create engaging landing pages to capture leads, scale your lead acquisition, track the real-time performance of your lead sources, automate your file delivery, or even implement autoresponders to nurture your leads into sales, LeadByte offers this solution in an intelligent and easy to use platform.

With LeadByte you can properly follow up your incoming leads by setting up highly customisable rules and validation services. LeadByte eliminates invalid and nonsensical leads generated online from publishers ensuring highest possible quality. The result of which saves time, money and builds confidence in the quality of leads.

Whether you need to squeeze more profit out of every lead or connect to your prospects as soon as you acquire them, LeadByte lets you personalize every message and build a schedule of messages based on triggers to drive ROI. Furthermore, you can even connect to your favourite ESP and use LeadByte as your front-end platform.