Generate more leads with the Webhook + SAP integration

Webhook is an HTTP callback, that allows you to connect a platform with other applications that you use, tracking the events that occur within your account through other tools.

Webhooks can be used to send and receive data, which makes this method flexible for multiple uses.

Webhooks are used to keep your CRM up to date when someone unsubscribes to your lists.

Sap is a leading multichannel marketing platform designed to increase your business by engaging your contacts’ base. Nowadays, businesses have access to many channels to promote their brands. Moreover, running marketing campaigns without a deeply understanding of your target audience, may be too expansive for the majority of businesses.

With Sap, you can save money and increase the effectiveness of your marketing. Sap enables you to understand your clients’ behaviors and preferences, in order to create a better customer experience and personalize their journey.

SAP’s Hybris Marketing Cloud allows you to create dynamic profiles of your contacts, so that you can acquire more information about them. By doing so, it’s easier for you to segmentate your audience and reach them on their preferred marketing channel, showing the most relevant contents and offers.