YouTube TrueView for Action Form Ads is a new ad type provided by YouTube specifically designed for lead generation. This brand new technology helps advertisers generate more leads and lower the cost per lead of their lead generation campaigns on YouTube, by allowing viewers to register through an opt-in form immediately below a video ad, without the need to redirect traffic to a website landing page.

Similar to what happens with Facebook Lead Ads or Google Lead Form Ads, YouTube TrueView for Action Form Ads are designed to pre-populate the form fields with the viewer’s data, since the information are taken directly from their Google or YouTube account.

YouTube TrueView for Action Form Ads are currently into a beta stage. Advertisers who want to leverage this technology can contact LeadsBridge customer support to receive the whitelisting instructions.

Brightpearl is a cloud-based platform designed to help users with CRM, point-of-sale (POS), accounting, inventory and order management.

Brightpearl's CRM solution offers sales analysis and contact tagging functionality so that companies can carry out targeted marketing campaigns towards loyal and loss-making customers. Brightpearl automatically keeps track of order histories and details of all customer interactions.

Brightpearl integrates with the main eCommerce platforms and markets such as Magento, Shopify, BigCommerce, Amazon and eBay, helping users to manage all aspects of their retail business.

About LeadsBridge

LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

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