Generate more leads with the YouTube TrueView for Action Form Ads + DecisionDesk integration

YouTube TrueView for Action Form Ads is a new ad type provided by YouTube specifically designed for lead generation. This brand new technology helps advertisers generate more leads and lower the cost per lead of their lead generation campaigns on YouTube, by allowing viewers to register through an opt-in form immediately below a video ad, without the need to redirect traffic to a website landing page.

Similar to what happens with Facebook Lead Ads or Google Lead Form Ads, YouTube TrueView for Action Form Ads are designed to pre-populate the form fields with the viewer’s data, since the information is taken directly from their Google or YouTube account.

YouTube TrueView for Action Form Ads is currently into a beta stage. Advertisers who want to leverage this technology can contact LeadsBridge customer support to receive the whitelisting instructions.

DecisionDesk is a CRM that focuses on the application process and helps higher education institutions recruit students. DecisionDesk is a solution for managing applications and registrations that simplifies any digital admission process through presentation technology, revision, and intuitive decision.

DecisionDesk helps universities, individual programs, and scholarships by providing them with ease of integration with transcription, CRM, SIS, and other SaaS solutions.

More than 100 institutions and programs collaborate with DecisionDesk to achieve their enrollment goals by creating an incredible admissions experience for future students, administration and IT teams.