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What is YouTube TrueView for Action Form Ads
YouTube TrueView for Action Form Ads is a new ad type provided by YouTube specifically designed for lead generation. This brand new technology helps advertisers generate more leads and lower the cost per lead of their lead generation campaigns on YouTube, by allowing viewers to register through an opt-in form immediately below a video ad, without the need to redirect traffic to a website landing page.
Benefits of using YouTube TrueView for Action Form Ads
Similar to what happens with Facebook Lead Ads or Google Lead Form Ads, YouTube TrueView for Action Form Ads are designed to pre-populate the form fields with the viewer’s data, since the information is taken directly from their Google or YouTube account.
Why should I use YouTube TrueView for Action Form Ads
YouTube TrueView for Action Form Ads is currently into a beta stage. Advertisers who want to leverage this technology can contact LeadsBridge customer support to receive the whitelisting instructions.
What is HTML Form
HTML forms are HTML elements used to collect users’ data online.
Benefits of using HTML Form
These forms are widely used to create contact forms and opt-in forms on websites, including text fields, Check boxes, Radio buttons and more.
Why should I use HTML Form
By using HTML forms the data collected is sent to a web server. In order to receive and process such data, it is mandatory to set up a web server. Today, most email marketing services and autoresponders allow you to design opt-in forms without coding.
The goal of the Hyperbits campaigns was to create interest in the brand and products through lead magnets. Thanks to LeadsBridge and Facebook Lead Ads, Hyperbits was able to improve their ROI up to 255%