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What is Zoho Campaigns
Zoho Campaigns is a marketing solution for Email Marketing and Social Media Campaigns. As a part of Zoho CRM solution, Zoho Campaigns also integrates CRM features and contact list management. It is available as a single add-on with a pricing plan based on different models: pay as use or monthly subscription.
Benefits of using Zoho Campaigns
Zoho Campaigns is a great solution for creating and managing Email Marketing campaigns, performing A/B tests too. The drag and drop builder helps you to design beautiful email messages, thanks to a lot of customization features, in order to perfectly match the email’s layout with your brand. Through an advanced Contact List Management feature, you can easily segment your contacts, splitting up leads, prospect and customers. For a better management of the whole contact list, we recommend to integrate Zoho Campaigns with Zoho CRM, in order to keep track of all the activities, including deals, tasks and sales.
Why should I use Zoho Campaigns
You can also use one of the third party services integrated with Zoho Campaigns to import contacts into your lists. Otherwise, you can import them manually or via a CSV/Google Spreadsheets file. Zoho Campaigns offers an autoresponder and an automate follow-up feature, useful for both welcome emails and lead nurture programs. With the Social Media Campaigns feature, you can create landing pages on Facebook to engage your customers and new visitors as well, create and schedule social media posts, and measure the performances of your social media campaigns.
What is vTiger
Vtiger is a customer relationship management tool, designed to help businesses engage their customers, in order to increase sales and conversions. Vtiger allows you to nurture your leads and track your marketing results.
Benefits of using vTiger
Thanks to marketing automation, VTiger helps you drive your customers through a specific journey, based on how they behave with your follow up. By creating segments of your lists, VTiger can automatically send the most relevant offers and information to your potential clients. Thanks to pre-built analytics, you’ll get the insights you need to grow your business, making the right decisions, and take the most out of your marketing efforts.
Why should I use vTiger
VTiger is also a helpdesk that allows you to automate support for create a great customer service experience for your clients. With VTiger, your entire business is under your control. The integrated CRM, in fact, can elaborate the information you need from all your business team, from marketing directors to sales reps. By doing so, you can collaboratively manage the entire sales funnel, from the opt-in process to back end offers, in order to make more sales and increase the customers lifetime value.