Connect Mailshake to Reynolds and Reynolds FOCUS CRM with LeadsBridge

In this article, you'll learn how to set up the bridge and connect Mailshake to My CRM Example using LeadsBridge.

How to set up your bridge step-by-step tutorial

Before you start

Head over to the left sidebar and click on the Create new Bridge green button
You'll be taken to the first step of the bridge creation

Step 1: Choose the apps you want to connect

Choose Mailshake as the source for your bridge
Choose Reynolds and Reynolds FOCUS CRM as the destination for your bridge
Click on the Continue button
At this point you can choose a name for your bridge (this will only be visible inside LeadsBridge and you can also edit it later)

Step 2: Configure your Mailshake with Reynolds and Reynolds FOCUS CRM

Step 2.A: Setup your Mailshake integration

Click on Connect Mailshake
Click on Create new integration to connect your Mailshake (or select an existing one from the dropdown if you already connected it)
A popup wil be opened where you can authorize the Mailshake integration
Fill API Key field to connect Mailshake with LeadsBridge
Click on the Authorize button
You can choose a name for this Mailshake and LeadsBridge integration (you can also edit it later)
Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
Now that your Mailshake is connected, you can continue with the set-up of your bridge

Step 2.B: Configuration details for Mailshake

How to get API Key

api key

Step 2.C: Setup your Reynolds and Reynolds FOCUS CRM integration

Click on Connect Reynolds and Reynolds FOCUS CRM
Click on Create new integration to connect your Reynolds and Reynolds FOCUS CRM (or select an existing one from the dropdown if you already connected it)
A popup wil be opened where you can authorize the Reynolds and Reynolds FOCUS CRM integration
Fill CRM Import Email field to connect Reynolds and Reynolds FOCUS CRM with LeadsBridge
Click on the Authorize button
You can choose a name for this Reynolds and Reynolds FOCUS CRM and LeadsBridge integration (you can also edit it later)
Once done, click on Continue button and you will get back to the bridge experience where you could choose additional integration settings
Now that your Reynolds and Reynolds FOCUS CRM is connected, you can continue with the set-up of your bridge

Step 2.D: Configuration details for Reynolds and Reynolds FOCUS CRM

Other Info

You should supply the email where leads should be sen to. This email address is usually a specific one provided by Reynolds and Reynolds, you should reach out to their support to obtain it.

Step 2.E: Email Receipt (Optional)

You may choose to receive an email receipt for each incoming lead.

Type the address(es) where you'd like to receive the receipt
You may also modify the Subject line of the email

Step 3: Fields Mapping

Here you'll be able to map your Mailshake information with your Reynolds and Reynolds FOCUS CRM fields.

You will have Reynolds and Reynolds FOCUS CRM fields on the left. Match the information you wish to pass align from Mailshake
Based on Reynolds and Reynolds FOCUS CRM functionality, some fields might be required; if this is the case, you can identify those fields with a * (star), so be sure to map all them
You can also use the functions to customize information like reformatting dates and times or modifying text, phone numbers and so on.
You may leave blank the box of a field's information you don't want to send through. Clicking on the Show unmapped fields button you will have visibility on all the available fields still not mapped

Step 3.A: Leads Filter (Optional)

If you'd like you could add a filter for incoming leads. This filter will sync only leads that meet the configured conditions

Click on the link Add Filter for Incoming Leads on the top left
A popup wil be opened where you can configure the filter
You can define a series of condition to filter the leads. The lead will be synced only when all the conditions will be met
Once finished, click the Save Changes button to switch back to the Fields Mapping to continue with the bridge configuration

Step 3.B Test Connection (Optional)

Once you’ve mapped all the fields that you need, if available, you can run a test of your connection by clicking on the Test Connection button.

Step 4: Save and Publish

Click on the Save and publish button

Congratulations! Now your bridge is up and running

Do you need help?

Here some additional resources:

Mailshake documentation page and common questions
Reynolds and Reynolds FOCUS CRM documentation page and common questions
LeadsBridge KNOWLEDGE BASE
Contact support from your account clicking on the top right Support button

How to connect Mailshake with Reynolds and Reynolds FOCUS CRM