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How to connect Selligent Marketing Cloud with FreshSales

Connect Selligent Marketing Cloud to FreshSales with LeadsBridge

Selligent Marketing Cloud » FreshSales

In this article, you'll learn how to set up the bridge and connect Selligent Marketing Cloud to FreshSales using LeadsBridge.

How to set up your bridge step-by-step tutorial

Before you start

  1. Head over to the left sidebar and click on Bridges
  2. You'll be taken to the Bridges section of your account
  3. Click on the Add New button
  4. You'll be taken to the first step of the bridge creation

Step 1: Bridge's Main information

  1. Choose a name for your bridge (this will only be visible inside LeadsBridge)
  2. You may add labels to help you identify your bridge later
  3. Choose Selligent Marketing Cloud as the source for your bridge
  4. Choose FreshSales as the destination
  5. Click on the Next button

Step 2: Setup your Selligent Marketing Cloud source

  1. Type in the name you'd like to call your integration
  2. Enter Organization, API URL, Consumer key and Consumer secret to connect your Selligent Marketing Cloud with LeadsBridge
  3. Select the segment you'd like to use as the source for your leads
  4. Click on the Next button

Step 3: Setup your FreshSales destination

  1. Type in the integration's name in the dedicated field
  2. Enter Sub Domain and API Key to connect FreshSales with LeadsBridge
  3. The subdomain is the registered domain name in your account, it shows like this:

    You should only type in the subdomainexample part of it.
  4. To find your API key you should click on your Profile picture and select Settings. Then click on the API settings tab, where you'll find the API key provided in the field "Your API key".( OPEN LINK)
  5. Click on the Next button
  6. You'll now be able to select the destination segment to send your leads to
  7. You may choose to receive an email receipt for each incoming lead.
    • Type the address(es) where you'd like to receive the receipt
    • You may also modify the Subject line of the email
  8. Click on the Next button

Step 4: Fields Mapping

Here you'll be able to map your source information with your destination fields.

You'll see a field name with the destination integration's logo at the top, this indicates the name of the field on FreshSales.

Underneath there's a box where you may add the information you'd like to send.

  • Check each of the FreshSales fields available
  • Match the information you wish to pass along from Selligent Marketing Cloud
  • You may type the information manually and pass them as a static value
  • Use the functions to customize information like reformatting dates and times or modifying text, phone numbers and so on
  • You may also leave blank the box of a field's information you don't want to send through

Custom Fields

  1. If you'd like to add more fields, just look at the bottom of the page
  2. Head over the "Don't find a CRM custom field?" box
  3. Select the field you'd like to add from the dropdown list
  4. Click the Add Custom Field button
  5. The field will appear above
  6. Add the desired information, as you did with the other ones

Once accomplished your desired outcome, just click Next and head to the last step.

Step 5: Test

In this final step, you'll be able to send a lead from LeadsBridge to test if the configuration works properly.

  1. To create a new test lead, fill in the required information when prompted
  2. Click Test Now
  3. To test with a real lead, switch the toogle to "Test with existing lead".
  4. Click Sync Now along the lead you'd like to send
  5. If you did everything right the button will turn green, meaning your lead was synced successfully and the integration is ready
  6. Click Finish to save your settings and turn active your bridge

That's all! Congratulations.

You'll be redirected to the bridges section of your account with a green success message at the top right of the page and your bridge will now be active.

Have you got some questions?

You may want to take a look at the common questions on the respective integration's documentation.

If you have any other questions, or need help to configure your bridge from Selligent Marketing Cloud to FreshSales with LeadsBridge, do not hesitate to contact our Support!