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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is AgileCRM
Agile CRM is an all-in-one platform for managing customer relations. The next-generation cloud-based service is designed to provide a simple and mobile-ready use to get the most out of this tool.
Benefits of using AgileCRM
Sales management Agile CRM’s features allow you to automatically create the right tasks for your team with the aim to close more sales, effortlessly. For example, by simply scheduling an appointment using the online calendar, sales team can automate the email follow up, tracking the leads’ activity and the whole customer’s journey. Marketing Agile CRM allows you to build automated campaigns to capture leads and drive them into your funnel. In fact, Agile CRM provides you popups, optin forms, email newsletters and much more.
Why should I use AgileCRM
The software is designed to provide you the most advanced segmentation tools for your lists. Depending on how your leads respond to your emails, you can assign them scores and custom tags, track email opens and link clicks. Helpdesk Agile CRM provides also a “helpdesk tool”, which enable business to provide a great and personalized customer service to their clients, in order to increase loyalty and understand their needs. Integrations Agile CRM integrates with the main third party providers, apps, social networks and softwares.
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