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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is Freshmail
Freshmail is an email marketing service provider for drip campaigns, newsletters and text messages. It includes a suite of tools for email marketing activities such as a smart autoresponder, built-in A/B testing system, transactional emails, email tracking and a scheduling tool. In addition, all your files and data are securely stored in a cloud, then you can access to them from anywhere.
Benefits of using Freshmail
Freshmail also provides a drag and drop builder interface and a wide variety of stunning templates, created and designed by award-winner artists. So, if you are looking for an amazing email template, you probably should take a look at the Freshmail’s templates database. If you prefer, you can edit any HTML document and turn it into an email template that you can use in Freshmail.
Why should I use Freshmail
Moreover, adding subscribers to your contact list is very easy, you can add a new one manually or perform a bulk import using csv/xls files. Otherwise, if you have stored your contacts in an online service like Google Contacts or Basecamp, you can automatically sync your contacts with Freshmail. In fact, Freshmail integrates with several services and platforms such as Google (Google Analytics can also be used for tracking and reporting purpose), PayPal, Wordpress, Magento and Prestashop. By the way, thanks to their public APIs, is possible to integrate almost any platform and service.
Create new Freshmail
leads with Act-On
leads with Act-On
R&R Sales needed to develop a clear strategy to collect high quality In–Market leads, tanks to LeadsBridge and Facebook Lead Ads R&R was able to improve the number of new leads per month up to +60