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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is Hiver
Hiver is a business tool that makes collaboration simple and powerful without having to spend a lot of money on custom software. With a simple Gmail account, companies can offer support to first-rate customers, manage and execute their daily operations, hire teams or individual workers and manage tasks directly from the familiar interface of their Gmail inbox.
Benefits of using Hiver
With Hiver, you can access and manage shared mailboxes from a simple Gmail account. Managing your emails and sending them to your team members for the appropriate actions is quick and easy, from your shared inbox you can instantly view all your emails, assign tasks to your team members, monitor their progress and mark the emails made once resolved.
Why should I use Hiver
With Hiver, users can share their contact groups and any changes made to the contact profiles are instantly updated in seconds. Users can also share templates, schedule their emails and set reminders for emails to be shown later.
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