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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is Lead Information Services
The goal of Lead Information Services is to help employees to use this intuitive CRM tool to improve sales and the support process. This training will definitely improve the profitability of your business.
Benefits of using Lead Information Services
With one-on-one, in-store training, Lead Information Services works directly with your managers, BDCs and sales and support staff to support their effective use of all features to achieve maximum results.
Why should I use Lead Information Services
The LIS CRM tool is not just a step in the sales process but must become part of the dealership culture. Experienced Lead Information Services professionals will work with all users in your store who touch the CRM tool to improve your profits.
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leads with Act-On
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leads with Act-On
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