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What is Act-On
Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.
Benefits of using Act-On
With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.
Why should I use Act-On
This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.
What is Microsoft Dynamics On Premises
Microsoft Dynamics on Premises is a CRM platform that allows you to improve customer relationships, enhance the work and collaboration of people within the company. Referred to Local Business Data by Microsoft, on-premise is the “traditional” way to deploy software. This option allows users to host their Dynamics 365 software either on their servers, or those of an IT partner.
Benefits of using Microsoft Dynamics On Premises
Thanks to the appropriate tools to improve productivity and amplify the relational capacity, with Microsoft on Premises you will have strategic assets at your disposal.
Why should I use Microsoft Dynamics On Premises
Moreover, having Microsoft Dynamics on Premises available, it is possible to reinvent and revive the Marketing, Sales and Services activities as the organization are improved and, thanks to the return data, space is offered to new ideas in communication with customers already purchases and potentials.
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