Streamline your data management process with the Act-On + Sellead (now Ally) integration

Act-On is a comprehensive marketing automation tool designed to offer a complete suite of applications, including email marketing, website visitor tracking, lead management, social media management, reporting and analytics, as well as integrations with webinar and event planning.

With Act-On's email marketing, businesses can segment their customers into a variety of categories, allowing marketers to focus on a particular target market within that email group. The software offers core website tracking feature, which gives complete visibility into the types of customers that are visiting their site as well as their activities and the time spent on different contents while they are on the website. Act-On is ideal for small marketing teams needing a marketing automation tool with minimal IT involvement, this software offer tools to build and optimize campaigns, generate leads, score and prioritize prospects, among others. The solution is capable of integrating with almost any leading CRM available in the market.

This tools let you automate key processes and tasks that are critical to campaign success. With Act-On, you can point, click, drag, and drop your way to a well-built marketing machine. Set up lead nurturing, segment lists, score and distribute leads, and trigger offers when someone performs a specific action. You can measure the performance of your email campaigns in real time. From one-off messages and trigger emails to targeted and automated drip campaigns, get big-picture and drill-down views of delivery, bounces, opens, clickthroughs, clickmaps, performance trends, and much much more.

Ally is an administrative and financial management system for agencies and exchange schools that simplifies the sale of courses abroad and other related products by providing operational agents with the tools they need to interact with customers intelligently during all phases of the sale.

Exchange agencies and schools around the world have similar needs, use a CRM to store customer information, a program to track the attendance process, worksheets to keep course values ??up to date and an ERP to keep track of finances.

All of this is expensive, so Ally's technology was designed by experienced industry professionals as a solution to help agents at every stage of the sales process in one place. In addition, Ally offers various packages designed for the needs of companies of all sizes.